Project Information
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Shopify SEO & CRO for Fashion Brand
LuxeCloth.pk is a growing Pakistan-based fashion retailer operating exclusively online via Shopify. With strong visuals but stagnant sales, the client approached ExpertsBunch to help improve traffic quality, reduce bounce rates, and increase conversions.
Project Goals
Strategy & Execution
Technical SEO: – Conducted full site audit (page speed, mobile UX, crawl budget) – Fixed broken internal links and improved product taxonomy – Implemented schema markup for products, breadcrumbs, and reviews
CRO (Conversion Rate Optimization): – A/B tested CTA button placements and product image arrangements – Introduced sticky checkout elements and optimized navigation – Added urgency elements (limited stock counters, shipping timers)
Content Strategy: – Created SEO-focused blog posts targeting informational fashion terms – Linked content to related category/product pages